Digital Marketing Director: A Strategic, High-Impact Role for Modern Digital Leaders

If you have a background in UX design, strategic management, and social media marketing, the role of Digital Marketing Director is an exceptional match for your skills. With salaries up to $130,000 a year and full benefits, this position offers both professional growth and financial stability.

About the Role

Monkee-Boy, a digital strategy and execution agency, is looking for a leader who can create big-picture marketing strategies while also guiding teams through detailed execution. The company focuses on building long-term relationships, delivering accessible digital experiences, and helping businesses grow through thoughtful digital strategy.

This role is ideal for someone who understands how different marketing components—SEO, PPC, content, UX, and analytics—work together to drive real, measurable results.

How This Role Aligns With Your Profile

✔ UX Design

Your experience with user experience will help you evaluate websites, improve conversion rates, and guide digital strategies that focus on real user behavior.

✔ Strategic Management

This role requires strong planning skills. You’ll lead quarterly client strategies, build marketing playbooks, and design sprint plans tailored to each client's goals.

✔ Social Media Marketing

From paid social campaigns to content strategy, your background helps you create integrated multi-channel campaigns that perform.

Key Responsibilities

The Digital Marketing Director role is divided into four main areas:

1. Strategic Leadership

Develop quarterly marketing strategies
Lead client strategy sessions
Build scalable delivery processes and templates
Identify growth opportunities

2. Execution Oversight

Allocate and manage monthly marketing sprints
Oversee website, SEO, paid media, and content initiatives
Ensure quality and timely delivery

3. Team & Contractor Management

Manage a mix of in-house talent and freelancers
Assign tasks based on expertise
Mentor junior marketers

4. Performance Optimization

Define KPIs
Analyze campaign data
Lead CRO and testing initiatives
Present insights to clients

What You Need to Succeed

6+ years of digital marketing experience
Agency experience and familiarity with sprint models
Strong command of SEO, paid media, analytics, and content
Ability to lead strategy calls, manage people, and communicate clearly
Comfort building processes from scratch
Experience with tools like GA4, SEMRush, ClickUp, and marketing automation platforms