Program Manager I, CRM & Loyalty Jobs in Dallas, TX or Remote (Full-Time)
If you are passionate about data-driven marketing, CRM platforms, and customer loyalty strategies, the Program Manager I, CRM & Loyalty role at Drumline could be the perfect next step in your career. This full-time opportunity is available in Dallas, Texas, or fully remote, offering flexibility, career growth, and exceptional benefits.
Drumline is a women-owned professional services firm recognized as one of the Best Places to Work in Dallas, making this role especially attractive for professionals seeking both purpose and progression.
Job Overview: Program Manager I, CRM & Loyalty
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Company: Drumline
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Job Type: Full-Time
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Location: Dallas, TX or Remote
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Industry: CRM, Loyalty Marketing, Data & Analytics
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Experience Level: Entry-to-Mid (1+ years)
This role sits within Drumline’s CRM & Loyalty team, a group of data-driven marketers responsible for email marketing, marketing automation, platform management, and performance optimization across multiple brands and industries.
How This Role Aligns With Your Skills
Drumline is looking for professionals who excel in:
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Project planning and execution
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Data-driven decision making
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Customer journey design
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Marketing automation and CRM strategy
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Cross-functional collaboration
If you have experience planning projects, managing timelines, and using data to guide marketing decisions, this position aligns strongly with your profile.
What You’ll Do in This Role
As a Program Manager I, CRM & Loyalty, you will work closely with senior team members and gain hands-on experience in modern CRM and email marketing ecosystems.
Key Responsibilities Include:
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Supporting the development of CRM, marketing automation, and loyalty strategies
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Assisting with email service provider (ESP) evaluations and audits
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Helping ensure GDPR and CAN-SPAM compliance
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Crafting and validating customer journeys from scratch
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Supporting A/B testing strategies using data and industry insights
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Collaborating with Data Science, Analytics, and Business Intelligence teams
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Assisting in CRM reporting and learning to extract actionable insights
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Supporting annual planning, QBRs, and goal-setting initiatives
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Contributing ideas to improve internal processes and team efficiency
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Managing day-to-day communication with clients and partners under guidance
This role is ideal for professionals who enjoy learning, experimenting, and growing within a collaborative environment.
Required Skills and Qualifications
To succeed in this role, Drumline looks for candidates with:
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Bachelor’s degree or equivalent work experience
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1+ years of experience in Customer Relationship Marketing
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Understanding of CRM MarTech stacks and email deliverability
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Experience with customer personalization and data-based communications
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Knowledge of automated customer journeys
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Strong written, visual, and analytical communication skills
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Ability to manage projects in fast-paced, evolving environments
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A positive mindset, curiosity, and strong problem-solving skills
Additional Learning & Career Growth Opportunities
Drumline strongly invests in employee development. In this role, you may gain:
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Salesforce Email Marketing Specialist certification
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Hands-on experience with email marketing laws and compliance
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Exposure to SQL, HTML, SMTP, DNS, and database management
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Advanced knowledge in segmentation, campaign reporting, and analytics
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Cross-functional experience with Data Engineering and Analytics teams
This makes the role especially valuable for professionals aiming to build a long-term career in CRM, marketing analytics, or loyalty strategy.
Benefits & Compensation Highlights
Drumline offers one of the most competitive benefits packages in the industry:
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401(k) with company matching
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Annual profit sharing and bonus
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100% employer-paid healthcare premiums
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Comprehensive dental and life insurance
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Generous paid time off
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13 company holidays + 4 floating holidays
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4 community service days
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Strong work-life balance with remote and in-office flexibility
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Paid vacation and sick leave
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Team-building events and focus-time initiatives like Deep Work Wednesdays
Why Choose Drumline?
Drumline stands out for its people-first culture and commitment to excellence:
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Awarded Best Places to Work in Dallas
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Inclusive, flexible, and respectful work environment
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Strong emphasis on career development and mentorship
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Diverse client portfolio with meaningful challenges
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A culture that values curiosity, innovation, and collaboration
Employees are encouraged to grow, speak up, and make an impact—both for clients and within the community.
For Apply Online:Click Here
